Brand / E-commerce · 2026
View live project MAYXZ
Building a clothing brand where every design starts with a story.
MXMAYXZ / Selected case
Overview
An independent clothing brand built around identity, pressure, rebuilding and creative expression.
I approached this project as more than a visual exercise. The goal was to create a clear experience with a distinct point of view — something that makes sense quickly, feels intentional and can work in the real world.
My role
Creative direction
Brand strategy
Shopify
Content
Focus
Clarity
Identity
Function
Mobile experience
Status
Live concept
2026
“Building a clothing brand where every design starts with a story.”